Prior to being named chairman and chief creative officer of Carmichael Lynch in 2000, Jack Supple held the positions of president, executive creative director and senior writer since joining the agency in 1979. During his 27 year tenure, CL emerged as one of the nation's top creative agencies.

No matter how large the brand, Jack helped CL to find the soul of that brand and to become a client's trusted "keeper of the flame" with work that was smart and elegantly simple. Under Jack's leadership, the agency grew and expanded its account list to include Harley-Davidson, Porsche, Northwest Airlines, Gibson Guitars, Rapala, A.G. Edwards, American Standard and Coca-Cola. As chief creative officer, Jack helped CL expand its long-standing creative reputation into award winning PR, interactive, relationship marketing and design disciplines.

Jack left Carmichael Lynch in July 2006, finding the role of chairman of the 300-person agency to be too distant from the work. In January 2007, he began working with some former employees at Pocket Hercules, helping to create a pool of senior talent who could offer hands-on work to national accounts.